Matthew Poole and continuators on Proverbs 8:36

36. But he that sinneth against me , wrongeth his own soul : all they that hate me , love death .

By the neglect or contempt of, or rebellion against my commands.

Is guilty of self murder and of Soul murder.

i. e. Who reject and disobey my counsels and live wickedly, which in God's account is an hating of him, as is here implyed and elsewhere, as Exod. 20. 5. Deut. 7. 10. & 32. 41.

Not directly or intentionally, but by consequence, because they love those practices which they know will bring certain destruction upon them.